LIVE BEAUTIFULLY
HYUNDAI LIVING & CULTURE
AGENCY: THE REPUBLIK
Quartz and solid surface manufacturers frequently focus on branding their products based on a particular design aesthetic, often neglecting the user - be it a designer or consumer. Recognizing that a surface, no matter how visually appealing, merely serves as a foundation for our daily experiences, Hanstone high-end quartz countertops places significant emphasis on the importance of these experiences..
The product photography campaign showcases the versatility and functionality of the 57 colors through creative lifestyle vignettes, incorporating elements such as mud, soap, and even live animals.
SOCIAL TEASERS
TRADE SHOW DISPLAY
PHOTOGRAPHY AND ART DIRECTION